How will the gaming companies be affected by the New Facebook?

In this twenty-first century, who have does not know about facebook?   With the advent of technology, computers have become an object of daily and essential use. Without it life, life seems to come to a stop for many. Be it Wikipedia, Google or any other site, it does a lot in informing people about what is happening  in the outside world. Facebook  is a social networking site which connects people across different parts of the world. Today, maximum population of the world does hold a facebook account for themselves. It has become as important as keeping an identity card for oneself.  As everything is changed for the better, facebook has also tried to make improvements to its site. But these changes may be good for some and bad for some.

How will the gaming companies be affected by the New Facebook?

One of the biggest attractions for users of facebook is its games. The companies that develop these social games draw a large amount of profit from this. The most successful and the promising among them is the magnanimous Zynga. Other smaller companies that develop games for facebook has also got a large amount of fan followers but nobody till date could match or give a tough competition to the Zynga. It can be said that Zynga has a monopoly over the facebook games. The smaller companies that develop facebook games actually develop games that seem very similar to the ones made by the larger companies.

How will the gaming companies be affected by the New Facebook?

Most of the game developers think that they are attracting the same customers. But still they are getting success because more number of people is starting to play games. This is because even facebook itself is growing day by day and thus the users of facebook are growing constantly.

How will the gaming companies be affected by the New Facebook?

The new changes of facebook include the display of Facebook Credit paying options. The changes have been made such that the paying methods will be chosen or ordered depending on which method is used maximum in a country. Because of this, if the mobile payment option is more common in a country than payments through credit cards then the mobile payment option will appear higher in the list than any other options. This will encourage the customer and it is most likely that he will complete the purchase   of Facebook Credit transactions. This method is most likely to increase the number of users who pay Credits for playing the games. Thus, this is a very good change for the game developing companies as it will help to increase the number of paying customers of their companies.  The users are most likely to be changed to paying customers with this method.

How will the gaming companies be affected by the New Facebook?

Another new change that facebook has brought is that the usage of API keys. API keys are the application identity key which will help reduce the redundancy in developer application. This API keys can be used by the developers in places wherever they have used this keys earlier. Thus avoiding redundancy. This feature will help the developers to keep one less code accessible.

How will the gaming companies be affected by the New Facebook?

IOP filing of Zynga have helped to identify what has been common but also unproven to the industry knowledge. This gaming company has been able to hand out thirty percent of its revenue to Facebook.  This company has also almost doubled the average revenue per user.  Although this figure is not absolutely perfect as Zynga handed out the revenues on a quarterly basis but it showed it’s active and unique on a daily basis or monthly basis.

How will the gaming companies be affected by the New Facebook?

The latest funding system will help the gaming companies to make profit on the increased number of clients directly. Thus all these seem to be a better change for the gaming companies.

Saswati C On October - 8 - 2011

One Response so far.

  1. sassofono says:

    Hi, this is a great post! Thanks..

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